January 12, 2010

Catch Media has become a key member of an international digital media content ecosystem consortium which is moving the industry toward a “Buy Once, Play Anywhere” reality.

On January 4, 2010, in coordination with the commencement of the Consumer Electronics Show, the Digital Entertainment Content Ecosystem LLC (DECE— www.decellc.com) announced the  milestones toward establishing the first open market for digital content distribution.  In its January 4, press release, the DECE stated milestones include:

· Agreement on a Common File Format, an open specification for digital entertainment, that will be used by all participating content providers, services and device manufacturers

· Vendor selection for and role of the Digital Rights Locker, a cloud-based authentication service and account management hub that allows consumers rights access to their digital entertainment

· Approval of five Digital Rights Management (DRM) solutions that will be DECE—compatible

About Digital Entertainment Content Ecosystem (DECE) LLC The Digital Entertainment Content Ecosystem (DECE) LLC is a cross-industry initiative developing the next generation digital media experience based on open, licensable specifications and designed to create a viable, global digital marketplace. The DECE is currently made up of Adobe, Alcatel-Lucent, Ascent Media Group, Best Buy, Blueprint Digital, CableLabs, Catch Media, Cisco, Comcast, Cox Communications, Deluxe Digital, DivX, Dolby Laboratories, DTS, ExtendMedia, Fox Entertainment Group, HP, Intel, Irdeto, Liberty Global, Lionsgate, Microsoft, MOD Systems, Motorola, Movie Labs, Nagravision, NBC Universal, Netflix, Neustar, Nokia, Panasonic, Paramount Pictures, Philips, RIAA, Rovi, Roxio CinemaNow, Samsung Electronics, Secure Path, Sony, SwitchNAP, Tesco, Thomson, Toshiba, Verimatrix, VeriSign, Warner Bros. Entertainment, Widevine Technologies Inc. and Zoran. This new digital media specification and logo program will enable consumers to purchase digital video content from a choice of online retailers and play it on a variety of devices and platforms from different manufacturers.

For more information on Catch Media see:  www.catchmedia.com ; to see the full January 4, 2010 press release see:  www.decellc.com— Stay tuned for more information.